Agrorubi Consulting

Genetics & Varietal Innovation

The Right Variety Is Everything. We Give You Access to the Best.

Variety selection is one of the most critical and irreversible decisions in a berry farming project.

Choosing genetics that are not suited to the local climate, production system, or target market can compromise profitability for years.

Agrorubi Consulting maintains strategic partnerships with leading breeders and international genetic development programs, ensuring our clients gain early access to the most advanced berry varieties, often before they reach the general market.

What We Offer

Early-stage or exclusive varieties selected through our global breeding partners.
Genetics specifically developed for mechanized harvesting systems, reducing labor costs and improving efficiency.
Selection of varieties with superior post-harvest performance, minimizing losses and maximizing market value.
Varieties tested and evaluated across different soil and climate conditions, ensuring optimal performance in your specific location.
Supply of certified plant material with full traceability and phytosanitary guarantees.
Access to protected varieties through licensed breeding programs from our global partners.

Proprietary Trial Fields

We operate our own trial fields across different regions of Portugal, where we conduct comparative variety testing to evaluate:

Breeders & International Partnerships

We collaborate with licensed nurseries and breeding programs worldwide, covering blueberry, raspberry, strawberry, and blackberry crops.
Looking for the Best Berry Varieties on the Market?